Editor's PickFree
Ahrefs
The SEO tool professionals trust for backlink analysis and keyword research.
4.84.8 out of 5 stars21,600 reviews
Ahrefs is widely considered the gold standard for backlink analysis and has grown into a comprehensive SEO platform covering keywords content site auditing and rank tracking. It is the primary tool for many professional SEOs.
Backlink AnalysisKeyword ExplorerSite AuditRank TrackerContent ExplorerCompetitor Research
Starting price
$129/mo
Free plan available
Overall4.8
Ease of Use4.2
Value for Money3.9
Features4.9
Support4.4
Pros & Cons
✓Pros
- ✓Best backlink data in the industry
- ✓Huge and accurate keyword database
- ✓Content Explorer for content research
- ✓Reliable rank tracker
✕Cons
- ✕Expensive (no free plan for most features)
- ✕Not the best for PPC research
- ✕Reports can be data-heavy for beginners
Best For
- ◆SEO professionals
- ◆Content marketing teams
- ◆Digital agencies
- ◆Link builders