Skip to content
WebsiteToolReviews
Omnisend logo
Free

Omnisend

Email and SMS marketing automation for ecommerce — free for up to 250 contacts.

4.54.5 out of 5 stars11,200 reviews

Omnisend is an email and SMS marketing automation platform built for ecommerce. It offers a generous free tier and pre-built automation workflows for cart abandonment welcome series and post-purchase campaigns.

Email AutomationSMS MarketingPush NotificationsSegmentationCart AbandonmentA/B Testing

Starting price

$16/mo

Free plan available

Overall4.5
Ease of Use4.5
Value for Money4.6
Features4.5
Support4.4

Pros & Cons

Pros

  • Free plan generous for small stores
  • Pre-built ecommerce automations
  • Email SMS and push in one platform
  • Competitive pricing vs Klaviyo

Cons

  • Less data-rich than Klaviyo
  • Segmentation less powerful at scale
  • Support can be slow on free plan

Best For

  • Small and mid-sized ecommerce shops
  • Shopify users wanting Klaviyo alternative
  • DTC brands sending SMS + email

Explore More