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Drip

Ecommerce CRM and email automation for DTC brands who want to own their data.

4.44.4 out of 5 stars6,400 reviews

Drip is an email marketing and CRM platform built specifically for ecommerce businesses. It focuses on behavioural triggers customer lifetime value tracking and multi-channel automation across email and SMS.

Ecommerce CRMEmail AutomationSMSSegmentationRevenue AttributionCustomer LTV

Starting price

$39/mo

Free plan available

Overall4.4
Ease of Use4.1
Value for Money4.0
Features4.7
Support4.3

Pros & Cons

Pros

  • Deep ecommerce customer data
  • Visual automation workflow builder
  • Revenue attribution per campaign
  • SMS marketing included

Cons

  • More expensive than Mailchimp
  • Learning curve for non-marketers
  • Less mainstream than Klaviyo

Best For

  • DTC ecommerce brands
  • Shopify store owners wanting Klaviyo alternative
  • Subscription box businesses

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